It’s the third part of series explaining product adding and management in Click2Sell.

If you haven’t read Part 1 and Part 2, then I advise to take a look at them before continuing with this one.

Step 3 – Select Categories

It’s the step where you simply select categories which represent your product the best. There are 11 main categories:

• Marketing & Promotion
• Business 2 Business
• Education
• Home & Family
• Money & Employment
• Computers & Internet
• Health Care
• Entertainment
• Society & Culture
• Arts & Humanities
• Recreation & Sports

Each of these categories have some subcategories (105 in total). So you need to choose up to 2 subcategories for each of 2 main categories. I think that the variety of selections is enough to cover your product.

What’s the point of choosing categories correctly? Well, first of all, your product will be placed under corresponding categories in Click2Sell marketplace. Some of affiliates specialize in certain areas (for instance, they promote only sports or work related products), thus they review only such products which are listed in categories in which they are interested. So you really want to make sure that affiliates with necessary specialties see your specific product. Another important aspect of choosing product categories correctly is related to our soon to be developed text-ads system. Briefly, it’s a system which will show Click2Sell products’ ads in various places according to content of pages. Making sure that you choose appropriate categories to your product will mean that your product’s text ad will be shown in places which are visited by people who could be really interested to see your product (and thus higher possibility that they will purchase your product!).

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In the previous post I introduced our new improved checkout page to you and told you its benefits over the old checkout style. I mentioned there about enriched checkout page customization briefly and promised to talk more about it in a dedicated post. Here we go.

In this post about checkout page customization there will be two main parts and a tiny third one which is worth to be mentioned. Let’s see the first one.

Modifying text in the checkout page

Briefly speaking, you can just modify any word or sentence used in the checkout page. If you don’t like our chosen phrasing, you can easily change it. Of course, in most cases changing any English word to another English synonym in the checkout might not be really breath-taking, however its true power lies in helping to translate the default English checkout page entirely to any language: be it French, Russian, Italian, Zimbabwian or even Chinese with all its hieroglyphic.

You know, if you are selling a product/service to a specific non-English language market, then with the ability to translate the whole checkout page into necessary language will save your customers from fumbling in the checkout page while ordering your product. It will definitely improve the number of sales from each hundred of visitors. You know, not everyone will buy your product, if he/she would need to enter their credit card data in "something" that they barely understand or have no clue at all.

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